People with Masks

Welcome to Sociodigital Research

We are a network of Sociology and Marketing scholars who are focused on critically evaluating persistent social issues arising from new digital technologies.


Sociodigital Research Vision:

Our vision is to give New Zealand citizens and particularly children a voice in shaping the digital society they now live in. We do this by undertaking qualitative research, and then providing these insights to policy makers,  educators, children's agencies, as well as generating publications and educational material to raise public awareness of the issues.


Sociodigital Research Mission

Our key mission is to advocate for children's digital rights and protections.  We do this by providing sociodigital research insights to policy-makers, advocates for children's digital rights and safety, and  public audiences.